About Bob
Bob Moore, CMC, MCC. is founder and CEO of Effectiveness, Inc, now in its 33rd year providing resources that optimize management, team and sales effectiveness. Bob is a highly credentialed coach-based consultant who works with leaders of mid stage high tech and service companies who are focused on continued growth, innovation and customer responsiveness.
Bob is a best-seller author of the book and audio program, "Turning Good People Into Top Talent: Key Leadership Strategies for a Winning Company." A pioneer in the consulting and coaching industry, Bob is a Certified Management Consultant, the most highly recognized professional consulting designation, and a Master Certified Coach and Mentor Coach.
Bob has over four decades of experience as an entrepreneur, sales manager, executive coach and consultant to business leaders. Some of his achievements over the years include:
- Age 12, Newspaper Subscription Sales Winner
- Age 14-16, Small business (very small) ventures lawn care, radio repair and auto mechanic
- Age 16-20, Tobacco and Dairy Farmer with retail milk routes and high school bus driver.
- Age 20-25, NCSU Dairy Farm and diary herd improvement consultant to dairy farmers in Wake County, NC while pursuing his BS Degree.
- Age 26-36, Founded Moore Dairy Supply Company, sold the company and became Agent/Agency Manager, NC Farm Bureau, and later General Agent for John Hancock Insurance Company in Tampa, FL
- In 1974, Bob established Effectiveness, Inc. in Tampa, FL and in 1995, created The Effectiveness Coach® Approach and The Effectiveness Network with colleagues througout the US and Canada.
Bob earned his Bachelors of Science degree from NC State with graduate work in Management and Psychology. He is active in the business community including the Greater Raleigh Chamber of Commerce where he serves on the Government Affairs Board, Board of Advisors, Membership Campaign Volunteer, and a 2007 graduate of Leadership Raleigh where he continues to provide leadership development services. Bob serves numerous not-for-profit agencies including the Triangle United Way where he provides leadersip development and coaching for the staff and volunteers involved in the annual fund raising campaign.
As a Certified Management Consultant (CMC), Bob subscribes to the CMC Code of Ethics.
